Are you on Twitter? Are you aware that Aramex as a corporate has its own presence there with, at least, the two accounts I’m following (@Aramex & @ShopnShip)? But what you might not know is that Aramex Founder & CEO, Fadi Ghandour (@fadig), is taking care of his customers on Twitter and following up with them on their issues.
Yesterday’s morning it was when I logged into Twitter from my iPhone to find one of the tweeps I’m following (@Zahia_) complaining about a problem she’s facing with Aramex people in USA:

Fadi Ghandour (Aramex Founder & CEO) replys to Zahia Nasan on Twitter
Regardless if that issue has been fixed or not, but I’m really impressed how Twitter is being used as the new customer service tool, and how it’s helping the customers to get in touch directly with the higher management of the corporates.
@mkhawaja also shared on twitter today an article from @USATODAY with a review about the same subject.

I’m really impressed to see the adoption of twitter in collecting customer’s prompt feedback and achieving more satisfaction.
Hopefully this culture will propagate also to smaller scale companies in Jordan -smaller than Orange and Aramex- as more potential customers in their target markets are venting their frustration on twitter!
Comment by Mohd Kawaja — November 27, 2009 @ 5:36 am
[...] Customer Service, Twitter — Kamel Al-Asmar @ 9:54 pm Few days ago I shared on this blog a story that happened between Aramex CEO (Fadi Ghandour) and one of my twitter friends while he was [...]
Pingback by Majd Shweikeh (Orange Mobile CEO) is helping us on Twitter! | Kermit the Blog — December 1, 2009 @ 9:54 pm
I can testify to Fadi Ghandour’s high standards in customer service and satisfaction. He and Aramex are truly an example to live by. Fadi should write a book someday
Comment by Laith Zraikat — January 5, 2010 @ 9:30 am