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November 19, 2008

Cigarette in a CAN

Filed under: Life — Kamel Al-Asmar @ 11:28 am

A company has created a fruit-flavoured herbal drink that claims to deliver the same fix as cigarettes. Called Liquid Smoking, it promises an instant high followed by a ‘euphoric calming feeling’. It is targeted at those who can no longer light up inside public premises under the smoking ban but want to feed their cravings.

Rather than nicotine, the drink contains a potent mix of roots from South African plants, and is purported to provide an effect similar to smoking, then a euphoric, calming feeling. The beverage company hopes to sell the product in pubs and bars as a mixer with spirits such as vodka, and though there is no age limit to buy the drink, the makers say they do not think it’s appropriate for anyone under age 15.

Chief executive of United Drinks and Beauty Corporation says there was no research proving the drink was harmful in any way, but they are waiting for clearance from health authorities in Holland to be able to sell the product there.

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